For Valmiermuiža, we developed and led a rapid prototyping workshop focused on the ideation of premium non-alcoholic soft drinks aligned with the brand’s existing product line. The workshop was conducted in collaboration with the Stockholm School of Economics and brought together executives from marketing and business administration in a focused think tank setting.

Artists, visual communication designers, art directors, marketeers, innovation philosophers, and chefs worked side by side to develop, test, and refine new product concepts. Within three days, ideas were translated into tangible prototypes, explored through taste, positioning, and brand relevance.

An outdoor patio of a restaurant or winery during sunset with tables, umbrellas, and barrel decorations, adjacent to a rustic building with arched doorways, string lights, and a few people dining.
People gathering and talking at a restaurant with a bar in the background, bottles on shelves, and a white wall with written text.
Group of six people sitting and standing around a table engaged in discussion in a modern office space with white walls, large windows, potted plants, and a person in the background.
Collection of glass bottles containing colorful beverages with various labels and caps, some featuring cartoon animals, abstract art, and text.